Retail sales of consumer-packaged goods can be confusing.

Beginning in the industry 10 years ago as a Marketing Coordinator, Andrew spent the early years working with multiple brokers and brands on new product launch initiatives. Working with big brands and start-up brands, he was able to see what it took for retailers to onboard new products.

Through those experiences, Andrew was able to progress his career and assist in launching new brands for well-established BC companies as well as managing the sales for respective territories. Growing from Greater Vancouver Sales Rep to managing brands all across Canada, Andrew has specialized in young brands looking to penetrate the Canadian CPG market, ranging from skincare to kombucha. With a recurring theme of brands requiring structuring, Andrew saw an opportunity to consult and direct brands to be ready for what the market demands.